How to Advertise Your Business for Free Using Twitter
Written by Joanne Mason on February 19th, 2009. Filed under Free online advertising, Internet Marketing Tips and tagged with 30 Ways to Advertise Your Business Online, articles, free advertising, get free website traffic, how to advertise for free, how to get more traffic to your website, how to make money online, income, internet marketing, online business, small business, traffic generation, ways to advertise for free.
If you’re looking for free ways to advertise your business online then your need to add Twitter to your marketing arsenal. Within just minutes you can set up a Twitter account and begin finding people who may potentially become new customers, clients or affiliate partners.
In case you’re not familiar with Twitter I’ll give you a brief description. Twitter.com is a micro blogging platform that allows you to send and receive short blasts of information that answer the prevailing question “What are you doing?” However the unique feature that sets Twitter apart from other social networks is that all messages are limited to just 140 characters or less; thus the term micro blogging.
While Twitter is a great way to advertise your business for free you don’t want to immediately bombard Twitterville with your ads. Sending out nothing but purely promotional messages is considered spam and can get your account shut down faster than you can say “Twitter Me This”. Instead, you need to understand the methodology of Twitter in order to get the best results.
Like every other social networking site, you need to keep the social element in mind. You’ll need to build up your list of followers, or people who agree to receive messages from you. A good way to get more followers is by providing good information, free resources and fun conversation. New people will begin to find you either thru the search tool on Twitter or by your association to others.
I’ve found that it’s good to provide a mixture of social tweets that don’t attempt to sell anything and marketing tweets that offer a product or service. Most people don’t seem to mind you advertising your business as long as you don’t go overboard and send a constant barrage of messages. Simply treat your followers as you’d like to be treated yourself.
Another idea for getting lots of attention on Twitter is by offering a free report about a red hot news topic as soon as it happens. Remember on twitter everything is happening in real time so the minute that news breaks there will instantly be possibly thousands people on Twitter talking about it immediately. If you can tie the news into you business you can use it to get some free publicity. Write down a few quick tips that have to do with the news stories and relate it to your business and a link to your website and you could get some free advertising.
Also, one of the best features about Twitter is that the search tool makes it truly easy to connect with people within your niche just by typing in your preferred keywords. Use the results of your search to find people to follow. Most people will reciprocate and follow those who follow them. Within a few short months you can easily build your followers list up into the hundreds or even thousands. These are all people that you can advertise for at no cost to help build your business online.
Joanne Mason is an Internet Business Consultant who helps both online and offline business owners succeed on the Internet. Joanne invites you to receive free marketing tips by following her at http://www.Twitter.com/JoanneMason. Learn more about how to advertise your business for free at http://www.MasonInternetConsulting.com/30Ways
